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The 3D Exhibits team has seen exhibits with baffled ceilings everywhere from CES to the International Builders Show. It's a great technique for creating a more defined and intimate environment—without the cost and bulk of creating an actual ceiling.
Some tips for integrating baffled ceilings into your trade show exhibit design:
1.Light it up. Whether you choose a single color wash or a changing array of LED colors, using light to highlight your overhead structure creates visual interest and enhances your exhibit's ability to attract attention from across the hall.
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2. Don't be afraid to use color. View your baffles as an additional opportunity to reinforce your brand identity.
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3. Curves work, too. Baffles can run straight or in curved configurations. They don't even have to be parallel to one another.
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4. Integrate with the rest of your exhibit architecture. Most of the baffles we've seen lately are fabric, but wood, plastic sheeting and other materials work just as well.
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5. Emphasize a specific display or product. A baffled canopy over a select portion of your exhibit or a specific display calls attention to that area.
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6. Enclose a select portion of your exhibit. If you want to differentiate an area of your booth as more intimate or exclusive, a baffled ceiling can get you there fast.
What's the most innovative use of baffles you've seen on the show floor? We'd love to know.