![](https://assets-global.website-files.com/5e33539ac1dec48c992bdaae/5e3871d5016608dfa61ce482_Halo%2520lit%2520trade%2520show%2520exhibit%2520graphic%25201.jpeg)
Halo-lit signage is another retail design staple that's being integrated into a growing number of trade show exhibit designs. And why not? That subtle glow around your letters is bound to draw the eyes of attendees passing by.
![](https://assets-global.website-files.com/5e33539ac1dec48c992bdaae/5e3b1c93e8ec7fa565fe50dc_Halo%2520lit%2520trade%2520show%2520exhibit%2520graphic%25202.jpeg)
If you're thinking of going halo-lit in your trade show booth, here are some options:
![](https://assets-global.website-files.com/5e33539ac1dec48c992bdaae/5e3b1c93d3d6a18739eb553a_halo%2520lit%2520trade%2520show%2520exhibit%2520graphic%25203.jpeg)
1.Take a tonal approach. Halo-lighting around letters that are the same color as the background create a very elegant, understated, high-end look.
![](https://assets-global.website-files.com/5e33539ac1dec48c992bdaae/5e3b1c93d3d6a126a3eb553b_halo%2520lit%2520trade%2520show%2520exhibit%2520graphic%25204.jpeg)
2. Go big. Your halo-lit signage can be as large as you'd like—it can even take up an entire wall.
![](https://assets-global.website-files.com/5e33539ac1dec48c992bdaae/5e3b1c936f1c2498e3981f53_Halo%2520lit%2520trade%2520show%2520exhibit%2520graphic%25205.jpeg)
3. Get graphic. Halo lighting can be used to accent your logomark, too.
![](https://assets-global.website-files.com/5e33539ac1dec48c992bdaae/5e3b1c93c78bdc598a32af41_halo%2520lit%2520trade%2520show%2520exhibit%2520graphic%25206.jpeg)
4. Enhance the impact of other lighting. Halo lighting works well with illuminated signage too.
![](https://assets-global.website-files.com/5e33539ac1dec48c992bdaae/5e3b1c93cf339c671d4ae387_halo%2520lit%2520trade%2520show%2520exhibit%2520graphic%25207.jpeg)
5. Color your halo. Using colored (or even changing colored) light can be used to create a specific mood.
![](https://assets-global.website-files.com/5e33539ac1dec48c992bdaae/5e3b1c93a78e3a72208b39c2_halo%2520lit%2520trade%2520show%2520exhibit%2520graphic%25208.jpeg)
(NVIDIA design/build by ASTOUND)
6. Stand out in low light. Exhibitors at shows where the exhibit hall lighting is dimmed can use halo lighting to make sure their logos remain bold.