Movement became the organizing idea behind Kenvue’s 30×30 presence at NACS 2025, drawing inspiration from the natural pour and flow of Listerine. A bold, four-sided overhead banner pulled attendees in, then guided them through an intuitive journey highlighting Kenvue’s top 15 products and key claims via layered graphics, interactive touchscreens, and sculptural digital moments. The dedicated Listerine zone stood out with three-sided LED screens, animated wave content, and mirrored floor graphics that fully wrapped visitors in the brand story, while private meeting rooms supported focused conversations. The overall experience balanced visual energy with clarity, creating a space that was easy to navigate, engaging to explore, and impactful on a crowded show floor.