Congratulations to 3D Exhibits client Thomson Reuters—for its exhibit's big win at the 2015 EX Awards, sponsored by Event Marketer magazine. We're very proud of the accolades earned by their trade show marketing program and of the interactive technology used in the exhibit.
Thomson Reuters earned Silver in the Best Integrated Trade Show Campaign category. Its winning program leveraged pre-show outreach, exhibit design and an interactive game in the exhibit to engage and excite AALL (American Association of Law Libraries) annual meeting attendees. As a result of the program, visitors lengthened their stay in the booth longer as they participated in demos that educated them about relevant Thomson Reuters solutions.
You can learn more about how Thomson Reuters used RFID/NFC to increase booth interactivity here—or about its Instagram wall here.
