In-exhibit demos and presentations just got a little bit slicker. RFID provides a seamless way for each trade show team member to instantly activate her portion of the presentation without having to access a menu.
So how might you use this technology in your booth? You could use it to:
- Facilitate sharing of workstations by multiple products or specialists.
- Create a more fluid presentation where you pull up certain topics only if you need them.
3D Exhibits used this technology to customize our demos at EXHIBITOR2014. Every team member wore a bracelet with an embedded RFID chip. A tap of the bracelet against the RFID reader brought that team member's presentation up on the screen. In other words, a tap of Nicole's wrist brought up our marketing capabilities. A tap of Dara's launched our global capabilities.
The result was that every presentation we made was tailored to the attendees' interests and needs.
Let us know if you think this might work for you. Our tech-experts (tech-sperts?) would love to show you how it works.
